Financial services

Advertising for financial services: advertiser verification, compliant creatives, an expensive auction and optimisation toward approved applications.

Project order

What work on a financial project includes

We take on platform clearance, wording that survives moderation, and reporting built on approved applications. The ad accounts stay yours.

Clearance and verification

We complete advertiser identity checks and the financial vertical review: registration data, licence, domain and legal address confirmation. Without them a campaign cannot start at all.

VerificationGoogle AdsMeta

Compliance in the creatives

We prepare wording, warnings and terms disclosure for texts and banners, and agree them with your lawyer before launch rather than after the first rejection.

ComplianceCreatives

Search campaigns built round the product

Queries are split by readiness: product name, comparison of terms, competitor brand, general questions. Negative keywords cut out «free», «no refusals» and debt write-off searches.

Google AdsKeywordsNegatives

Landing pages that satisfy review

Product terms, company details and a calculator on the page itself, with no jump into a PDF. That is both a moderation requirement and what decides the conversion.

Landing pageModeration

Lead quality instead of lead count

We push CRM statuses back into the ad account: application, verification, approval, payout. The algorithm optimises toward approved customers, and the report shows the cost of a deal rather than of a form.

CRMOffline conversions

Appeals and reinstatement

We establish the reason for a rejection, assemble the evidence and resubmit. If an account is suspended we work on the cause instead of opening a new one.

AppealsAccount

Our clients’ results

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

Reviews

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

FAHRENHEIT Manufacturing Company expresses its appreciation to Adcore LLC for the ongoing cooperation.
Over the past years, Adcore has proven itself as a reliable and responsible partner, consistently demonstrating a high standard of work.
Adcore’s approach is distinguished by its creativity in solving complex challenges, attention to detail, deep expertise in web development and design, media promotion, and advertising, as well as a respectful attitude toward its clients.
Based on our positive experience, we highly recommend Adcore LLC as a trustworthy partner that consistently fulfills its commitments and guarantees high-quality results.
FAHRENHEIT
FAHRENHEIT team
DIM GROUP began its collaboration with the digital agency Adcore in 2022, during the first year of the full-scale invasion of Ukraine, and we continue to work together to this day.
Adcore currently manages all of the company’s projects. I would like to highlight the high level of professionalism of their team, their deep involvement in each project, and their constant monitoring of both the quantity and quality of leads, as well as KPI performance. Their systematic analysis of advertising campaigns, fast launch processes, and in-depth creative analytics with expert recommendations allow us to consistently attract new clients.
For us, Adcore is no longer just a contractor — they have become a strategic digital partner.
DIM GROUP
Marketing Team
Hyundai Motor Ukraine LLC expresses its gratitude and sincere recommendation of Adcore LLC as a professional agency providing technical support for our official website, as well as the implementation and management of our online advertising campaigns.
Our collaboration with Adcore LLC has been ongoing since 2016. During this time, the agency’s team has proven itself to be a reliable partner that consistently delivers tasks responsibly and on time. The agency ensures the stable operation of the website, timely content updates, and the implementation of functional changes in line with our marketing and technical needs.
We would also like to highlight the effective execution of digital campaigns across channels such as Google Ads, Facebook/Instagram, YouTube, TikTok, and others. The Adcore team demonstrates a structured approach to campaign planning, analytics, and optimization, as well as flexibility and proactivity in communication.
Thanks to the high-quality management of our advertising activities, we have been able to maintain consistent reach within our target audience, increase brand awareness, and support sales performance.
We highly recommend Adcore LLC as a professional partner in the field of digital marketing and online project support.
HYUNDAI
Marketing team
Our collaboration began in 2016, and over the years we have successfully delivered many projects together. I am sincerely grateful to Dmytro and the entire team for their professionalism, dedication, and productive cooperation.
I especially appreciate their willingness to go the extra mile and work beyond regular hours when needed to meet tight deadlines. For that, they have my special thanks and respect.
Silpo
Marina Bulatska
Deputy Commercial Director
Hotline LLC expresses its gratitude to the team at Adcore LLC for the high-quality delivery of services related to the production and placement of advertising materials across outdoor and digital media structures in various regions of Ukraine.
Throughout our collaboration, Adcore LLC has proven to be a reliable partner with a strong focus on achieving results.
We have been working together with Adcore LLC for several years and are fully satisfied with this partnership. We look forward to continuing our cooperation on future media projects.
HOTLINE
Olena Golubeva
Head of Brand Marketing Department
CLAAS Ukraine LLC expresses its appreciation to Adcore LLC for the high-quality partnership established since the beginning of this year.
Adcore’s work includes supporting and strengthening the positive brand image of CLAAS in Ukraine’s media space through the following channels: online promotion and the placement of informational segments on regional TV channels across Ukraine.
During our cooperation, the Adcore team has proven itself to be a reliable partner, consistently demonstrating the ability to deliver projects promptly and with high quality in response to our needs.
CLAAS
Marketing team
As a marketer, I have been personally working with Adcore for over six years, and during this time we have built an exceptionally warm and professional relationship with the team. Next year, the partnership between Royal House and Adcore will reach its 10-year milestone — a great opportunity to reflect on everything we have achieved together.
Adcore are true professionals who are focused on delivering results. They are always committed to their clients’ success and to building strong, responsible, long-term partnerships.
We are currently working on three projects together, two of which are completely new. We launched them jointly and saw positive performance dynamics already within the first month.
I would especially like to highlight the team’s core values — professionalism and responsibility — which are evident in every project they handle.
Adcore is a reliable partner who is always there to help, support, and recommend the right solutions. They are like a trusted backbone — giving you full confidence that everything will work out.
Thank you to the Adcore team for years of fruitful collaboration, and I look forward to many more successful projects together!
ROYAL HOUSE
Anna Shcherban
Marketing Director
Our cooperation with Adcore LLC has been ongoing since 2020. Throughout this partnership, we have repeatedly confirmed their professionalism, reliability, and efficiency in resolving tasks and handling various operational matters as they arise.
I would like to highlight that the Adcore team is always open to constructive dialogue, responds promptly to requests, and consistently proposes well-reasoned, innovative solutions.
Yarych
Olga Kolyadyuk
Marketing Director, LLC CF "YARYCH"
For JUL, this collaboration has been a true match — love at first sight. From the very beginning, the store’s promotion demonstrated strong performance, and after the website update, we reached a whole new level of growth.
Thanks to the in-depth UX/UI optimization, the website’s conversion rate has increased, while its performance remains stable even during peak traffic periods.
Together with the Adcore team, we continue to improve the platform every day — enhancing functionality, implementing new updates, and driving further growth in online sales.
JUL
Marketing team
MEDIS PE expresses its sincere gratitude to its partners, Adcore LLC, for their support in the placement of advertising materials.
We have been working with the company since 2021 and consistently receive reliable support across various advertising channels, including outdoor advertising, digital, TV, and radio. All campaigns are launched on time and placed exclusively in effective communication channels.
We recommend Adcore LLC as a reliable partner for advertising services in Ukraine.
MEDIS
Marketing team
FAHRENHEIT Manufacturing Company expresses its appreciation to Adcore LLC for the ongoing cooperation.
Over the past years, Adcore has proven itself as a reliable and responsible partner, consistently demonstrating a high standard of work.
Adcore’s approach is distinguished by its creativity in solving complex challenges, attention to detail, deep expertise in web development and design, media promotion, and advertising, as well as a respectful attitude toward its clients.
Based on our positive experience, we highly recommend Adcore LLC as a trustworthy partner that consistently fulfills its commitments and guarantees high-quality results.
FAHRENHEIT
FAHRENHEIT team
DIM GROUP began its collaboration with the digital agency Adcore in 2022, during the first year of the full-scale invasion of Ukraine, and we continue to work together to this day.
Adcore currently manages all of the company’s projects. I would like to highlight the high level of professionalism of their team, their deep involvement in each project, and their constant monitoring of both the quantity and quality of leads, as well as KPI performance. Their systematic analysis of advertising campaigns, fast launch processes, and in-depth creative analytics with expert recommendations allow us to consistently attract new clients.
For us, Adcore is no longer just a contractor — they have become a strategic digital partner.
DIM GROUP
Marketing Team

How we work

We read platform policy as part of the brief, not as an obstacle standing between us and the launch.

Platform policy is part of the brief

Disclosure requirements are studied before the copy is written. That is cheaper than rewriting a campaign after a refusal.

Every promise is checked against the contract

No figure appears in an ad without confirmation from the client. Rates, terms and conditions come from documents currently in force.

Forecasts come after data

Cost per application in finance depends too heavily on product and region to be quoted in advance. We give a benchmark after the first testing cycle.

Request a consultation or audit

Tell us about your task and we will suggest a solution and show how it adds up in numbers. The consultation is free, with no obligations.

Why financial advertising is not run from a generic template

In an ordinary sector a poor ad simply fails to work. In finance it can stop the account together with every campaign in it, and reinstatement takes weeks. The cost of a wording mistake here outweighs the cost of a click.

We do not work around moderation

No cloaking, no borrowed accounts, no throwaway domains. A blocked account with history costs more than any temporary gain.

We count approvals, not submissions

A form is not yet a customer. Spend is reconciled with real CRM statuses, so the report shows the cost of a product issued rather than of an enquiry.

Accounts and verification stay yours

Campaigns run from your accounts and the advertiser verification is held by your company. The history and the status remain with you.

How we run a financial project

The order here is the reverse of the usual one: first we establish what may be shown at all, and only then do we count the budget.

Clearance check

We review the product, the licensing documents and the platform rules for your category. The output is a list of what may be advertised and what may not.

Compliance pack

We assemble approved wording, mandatory warnings and landing page requirements. Copywriters and designers then work within those limits.

Launch in batches

Ads go out in groups and we record what moderation accepts. It is slower at the start, but it keeps the whole account out of the firing line.

Optimisation on approvals

We connect CRM statuses and move optimisation from the form submission to the approved application. Budget then flows toward the queries that bring customers.

Additional services

All competencies in-house — complex tasks solved quickly, without losing quality or time on communication between contractors.

Property developers

Agribusiness

Pharmaceuticals

Healthcare

Small and medium business

Tell us about your project

Frequently asked questions about financial advertising

The questions that come up before the contract is signed.

Can we advertise without a licence?

No. For most financial products the platforms require proof of the right to provide the service, and the law requires disclosure of the company's details. If the documents do not exist we decline the project and do not look for workarounds: a blocked account costs more than a month saved.

How long does verification take?

It depends on the platform and how complete your documents are. We name a timeline after reviewing what you already hold. While the review runs we prepare landing pages and keyword work so the time is not wasted.

An ad was rejected. Is that the end?

No. Most refusals are lifted by editing the text or the landing page, and some by an appeal with an explanation. The danger is not an isolated rejection but a run of similar ones — that is what leads to account suspension.

Why is a click in finance so expensive?

Banks and comparison sites bid on the same queries with large budgets. There is no way to cut the click price dramatically, so we work from the other end: query precision, lead quality and the approval rate.

The warnings spoil the ad. Can we drop them?

Wording can be shortened; mandatory disclosure cannot be removed. In practice honest terms in the copy filter out part of the clicks before you have paid for them.

Do you work with short-term lenders and crypto projects?

It depends on the product and the paperwork. Short-term lending is advertised under stricter disclosure rules, and crypto services need separate certification and are not permitted everywhere. We answer after the clearance check.

We get plenty of applications but few approvals. Is that an advertising problem?

Partly. Advertising decides who sees the ad and what it promises. When the copy states no conditions, people who do not meet them apply. The fix is tighter ad text, negative keywords and feeding scoring statuses back into the account.

Can we run social only, without search?

You can. But in finance search usually delivers the most decided customer, so we will first show in numbers what demand exists in your sub-segment, and the split of the budget stays your decision.

Marketing for financial services companies

Financial services marketing: clearance first, auction second

In most sectors a campaign begins with a budget and a keyword list. In finance it begins with the question of whether the ad will run at all. Google and Meta review financial advertisers separately, and the law adds its own demands to the wording. Adcore has been running paid campaigns since 2014 and works with the client's lawyer from the first draft of an ad.

Our pages on Google Ads, paid social and performance describe the instruments. This one covers what changes when the same instruments are aimed at a loan, an insurance policy or an investment product: clearance, wording and the long road from application to revenue.

Advertiser verification

Google asks financial advertisers to confirm their identity and, beyond that, to prove they may offer the service in the country they advertise in. Meta keeps its own restriction list, and in several markets credit products land in a category with reduced targeting. We gather the documents before launch: a review cannot be sped up with budget.

Compliance inside the ad

Rules on advertising financial services require you to name who provides the service and what it genuinely costs the customer. The warning has to be visible and the landing page has to repeat the terms from the ad. A gap between the headline and the small print is the most common reason for rejection.

What moderation refuses

These phrasings look harmless. Every one of them is grounds for a rejection.

Phrasing	Why it is refused	What works instead
«100% approval, no refusals»	promises a decision nobody can guarantee	the conditions under which an application is considered
«0% on your first loan»	no rate, no term, no campaign conditions	the same offer with the representative annual rate
«guaranteed investment income»	a promise of profit	a description of the instrument plus a risk warning
«money in five minutes, no documents»	contradicts identification procedure	an honest decision time and the list of documents

Expensive clicks, a long road to revenue

Banks, insurers and comparison sites bid on the same queries, which puts finance among the costliest auctions there is. The winner is whoever counts past the form: how many applications passed verification, how many were approved, how many were paid out. We return those statuses from the CRM to the ad account so the algorithm learns from approved customers.

Trust as part of the conversion

Company details, a licence number, a working calculator and full terms that need no hunting through footnotes are conversion elements, not legal decoration. Reputation in search results for the company name is a separate service of ours, SERM; here we build on its outcome.

When not to order this

there is no licence or registration for the product: moderation will not pass it, and we will not work around that;
the real terms of the product cannot be shown in full;
nobody handles an application on the day it arrives — in finance a lead goes cold within hours;
you expect a cost per application comparable to a retail store;
the main problem is negative results for the company name: reputation first, traffic afterwards.

Who we have worked with

Agency clients include Hyundai, Heineken, Kärcher, CLAAS, Hilti, PepsiCo, Silpo and Materia Medica, along with residential developments and clinic networks. More than 600 completed projects; the cases are in the portfolio.