Landing Page

A one-page site for a specific campaign: structure aimed at enquiries, fast loading and analytics from day one.
Project order

What landing page development includes

Not only the layout: the offer, copy, speed, forms and analytics. The page has to be ready for paid traffic on launch day.

Research and offer

We study the product, the audience and the competition and craft the hero proposition. It decides more than the design of the whole page.

AnalysisOfferAudience

Structure built for enquiries

Blocks are ordered by the logic of objections: answer the questions first, ask for contact details after.

PrototypeScenario

Design and responsive layout

Visuals matched to the brand and to the ad the visitor arrived from. The mobile version is designed separately, not squeezed down from desktop.

DesignMobile

Fast loading

We watch image weight, fonts and scripts. On paid traffic every extra second is money.

SpeedCore Web Vitals

Forms and integrations

Enquiries go to your CRM, messenger or inbox along with the traffic source. Duplicates and spam are filtered out.

CRMFormsSpam protection

A/B testing

We prepare variants of the headline, hero and form, and test one hypothesis at a time so the result can be attributed.

A/BHypotheses

Our clients’ results

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

Reviews

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

How we work

One landing page means one audience and one action. If there are several goals, it is more honest to build several pages than to mix them into one.

The offer matters more than the design

No animation rescues a weak proposition, so the hero screen is agreed separately and before anything else.

One hypothesis at a time

Changing headline, image and form at once means never learning what worked. We test in sequence.

Speed is checked before the ads run

A slow page on paid traffic burns budget silently. We check during the build.

Request a consultation or audit

Tell us about your task and we will suggest a solution and show how it adds up in numbers. The consultation is free, with no obligations.
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Why the page and the campaign belong together

Page and campaign are one system. When different suppliers build them, the ad promises one thing and the hero says another, and budget pays for the mismatch. Here the page and the traffic share a team.

01

Ready for traffic on launch day

Events, forms and integrations are verified before the page is handed to advertising, not after the first spend.

02

The mobile version is designed in its own right

Most paid traffic arrives from phones, so we design mobile as a standalone layout rather than compressing the desktop one.

03

Segment versions cost less than separate pages

A shared front-end base lets us assemble variants for different audiences quickly and compare them.

How we build a landing page

Four steps, each with an approval. The offer and the structure are signed off before design begins.

01

Brief and offer

We define who we are selling to and what. One landing page means one segment and one proposition.

02

Prototype and copy

We build the block structure and write copy against objections, approved before design starts.

03

Design and front-end

We design desktop and mobile versions and build them with loading speed under watch.

04

Analytics and launch

We configure events and CRM integrations, test the forms on real scenarios and hand the page to advertising.

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Additional services

All competencies in-house — complex tasks solved quickly, without losing quality or time on communication between contractors.

Web sites

E-commerce

PWA

Advertising creatives

CRM solutions

Frequently asked questions about landing pages

The questions that come up most often before we start.

01

How much does a landing page cost?

It depends on whether research and copy come from us, how many segment versions are built and whether A/B testing is included. The sum is fixed in the contract after the brief.

02

How long does it take?

Usually from two weeks. Faster when copy and materials are ready on your side; longer when research or a photo shoot is needed.

03

Can the page live on our domain?

Yes, and usually it should: a page on a subdomain or in a folder of the main site benefits from its authority instead of standing apart from it.

04

Do you write the copy?

Yes. We can also work with yours, but then we ask for it before design — reworking a layout around finished text costs more than the other way round.

05

Do we need a landing page if we already have a site?

Often yes. Advertising pointed at a homepage almost always converts worse than a page built for a specific offer.

06

How do you tell whether it worked?

By conversion into enquiries from paid traffic and by which block loses people. That is why events are configured before launch, not after.

07

Do you build a series of pages for different campaigns?

Yes. Built on a shared front-end base, segment versions cost less than separate pages from scratch.

08

Who runs the advertising?

We can, or you or your contractor can. In the first case page and campaigns are made by one team, so feedback does not travel between suppliers.

Landing page development for ad campaigns

A landing page: one page, one action

A landing page differs from a website in purpose rather than size. A site answers a dozen questions from different people; a landing page leads one audience to one action: leave an enquiry, book a slot, download a price list. Anything that does not serve that action is removed — which is why a landing page converts better than a homepage, where advertising usually gets pointed.

When a landing page is the right choice

  • you are launching a campaign for a specific product or offer;
  • you are testing demand for a new service before investing in a full site;
  • you have a single product with a clear proposition;
  • you need a separate page for each audience segment with its own concerns.

When a landing page is not enough

With dozens of services or a large catalogue one page will not carry the load. Search in those sectors requires separate pages per direction, otherwise you compete with yourself. It is more honest to start with a corporate site and add landing pages for campaigns later.

A structure that leads to an enquiry

The order of blocks is not arbitrary — it follows the thinking of someone who has just clicked an ad.

BlockThe question it answers
Hero screendid I land where I meant to?
Offer and benefitswhat exactly do I get?
How it workswhat is required of me?
Proof: cases, reviews, numberswhy should I trust you?
Objections and FAQwhat if it does not suit me?
The formwhat happens next?

Speed decides

A landing page lives on paid traffic, and every second of loading is visitors already paid for and then lost. We watch image weight, fonts and scripts during the build, not after complaints about an expensive lead.

Analytics and testing

Before launch we configure events: scroll depth, button clicks, form opens, successful submissions. Without them there is no way to tell which block loses people. Then come A/B tests of the headline, the hero and the form — one hypothesis at a time, so the result can be explained.

What a landing page costs

The price depends on whether research and copy come from us, how many segment versions are built and whether A/B testing is included. A single page with ready content and a series of campaign pages are different amounts of work. The sum is fixed in the contract after the brief.

Who we have worked with

Agency projects include Hyundai, Heineken, Kärcher, CLAAS, Hilti, PepsiCo, Silpo and Materia Medica, along with residential developments and clinic networks. Cases are collected in the portfolio.