Web Analytics

We set up measurement so the cost of an enquiry and of a customer is visible by channel — from GA4 events to CRM integration and dashboards.

Project order

What analytics work includes

We take measurement end to end: from auditing the counters you already have to the reports budget decisions are made on. Every account stays yours.

Audit of current analytics

We check what is actually being measured and how far the data can be trusted. This is usually where the cause of the odd numbers in reports turns out to be.

AuditGA4Data quality

GA4 and GTM setup

Event structure, goals, ecommerce, internal traffic filters. Tags live in the container rather than the code, so changes need no release.

GA4GTMEvents

End-to-end analytics

We pass the enquiry source into the CRM and bring the deal status back into the report. You see which channel brings money, not just leads.

CRMAttributionROMI

Call tracking

Dynamic numbers by traffic source, call recording and the same reporting as web enquiries. For niches where most contacts are phone calls.

Call trackingCalls

Looker Studio dashboards

One screen instead of a dozen exports: channels, campaigns, cost per enquiry and per deal, period comparisons. It refreshes on its own.

Looker StudioReporting

Server-side tracking and consent

Collection through a server container and consent mode, so data is not lost to blockers and the setup meets personal data requirements.

Server-sideConsent Mode

Our clients’ results

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

Reviews

We build long-term partnerships — and the numbers speak for themselves: our average client relationship lasts 5 years, and our partners' financial results grow quarter after quarter.

FAHRENHEIT Manufacturing Company expresses its appreciation to Adcore LLC for the ongoing cooperation.
Over the past years, Adcore has proven itself as a reliable and responsible partner, consistently demonstrating a high standard of work.
Adcore’s approach is distinguished by its creativity in solving complex challenges, attention to detail, deep expertise in web development and design, media promotion, and advertising, as well as a respectful attitude toward its clients.
Based on our positive experience, we highly recommend Adcore LLC as a trustworthy partner that consistently fulfills its commitments and guarantees high-quality results.
FAHRENHEIT
FAHRENHEIT team
DIM GROUP began its collaboration with the digital agency Adcore in 2022, during the first year of the full-scale invasion of Ukraine, and we continue to work together to this day.
Adcore currently manages all of the company’s projects. I would like to highlight the high level of professionalism of their team, their deep involvement in each project, and their constant monitoring of both the quantity and quality of leads, as well as KPI performance. Their systematic analysis of advertising campaigns, fast launch processes, and in-depth creative analytics with expert recommendations allow us to consistently attract new clients.
For us, Adcore is no longer just a contractor — they have become a strategic digital partner.
DIM GROUP
Marketing Team
Hyundai Motor Ukraine LLC expresses its gratitude and sincere recommendation of Adcore LLC as a professional agency providing technical support for our official website, as well as the implementation and management of our online advertising campaigns.
Our collaboration with Adcore LLC has been ongoing since 2016. During this time, the agency’s team has proven itself to be a reliable partner that consistently delivers tasks responsibly and on time. The agency ensures the stable operation of the website, timely content updates, and the implementation of functional changes in line with our marketing and technical needs.
We would also like to highlight the effective execution of digital campaigns across channels such as Google Ads, Facebook/Instagram, YouTube, TikTok, and others. The Adcore team demonstrates a structured approach to campaign planning, analytics, and optimization, as well as flexibility and proactivity in communication.
Thanks to the high-quality management of our advertising activities, we have been able to maintain consistent reach within our target audience, increase brand awareness, and support sales performance.
We highly recommend Adcore LLC as a professional partner in the field of digital marketing and online project support.
HYUNDAI
Marketing team
Our collaboration began in 2016, and over the years we have successfully delivered many projects together. I am sincerely grateful to Dmytro and the entire team for their professionalism, dedication, and productive cooperation.
I especially appreciate their willingness to go the extra mile and work beyond regular hours when needed to meet tight deadlines. For that, they have my special thanks and respect.
Silpo
Marina Bulatska
Deputy Commercial Director
Hotline LLC expresses its gratitude to the team at Adcore LLC for the high-quality delivery of services related to the production and placement of advertising materials across outdoor and digital media structures in various regions of Ukraine.
Throughout our collaboration, Adcore LLC has proven to be a reliable partner with a strong focus on achieving results.
We have been working together with Adcore LLC for several years and are fully satisfied with this partnership. We look forward to continuing our cooperation on future media projects.
HOTLINE
Olena Golubeva
Head of Brand Marketing Department
CLAAS Ukraine LLC expresses its appreciation to Adcore LLC for the high-quality partnership established since the beginning of this year.
Adcore’s work includes supporting and strengthening the positive brand image of CLAAS in Ukraine’s media space through the following channels: online promotion and the placement of informational segments on regional TV channels across Ukraine.
During our cooperation, the Adcore team has proven itself to be a reliable partner, consistently demonstrating the ability to deliver projects promptly and with high quality in response to our needs.
CLAAS
Marketing team
As a marketer, I have been personally working with Adcore for over six years, and during this time we have built an exceptionally warm and professional relationship with the team. Next year, the partnership between Royal House and Adcore will reach its 10-year milestone — a great opportunity to reflect on everything we have achieved together.
Adcore are true professionals who are focused on delivering results. They are always committed to their clients’ success and to building strong, responsible, long-term partnerships.
We are currently working on three projects together, two of which are completely new. We launched them jointly and saw positive performance dynamics already within the first month.
I would especially like to highlight the team’s core values — professionalism and responsibility — which are evident in every project they handle.
Adcore is a reliable partner who is always there to help, support, and recommend the right solutions. They are like a trusted backbone — giving you full confidence that everything will work out.
Thank you to the Adcore team for years of fruitful collaboration, and I look forward to many more successful projects together!
ROYAL HOUSE
Anna Shcherban
Marketing Director
Our cooperation with Adcore LLC has been ongoing since 2020. Throughout this partnership, we have repeatedly confirmed their professionalism, reliability, and efficiency in resolving tasks and handling various operational matters as they arise.
I would like to highlight that the Adcore team is always open to constructive dialogue, responds promptly to requests, and consistently proposes well-reasoned, innovative solutions.
Yarych
Olga Kolyadyuk
Marketing Director, LLC CF "YARYCH"
For JUL, this collaboration has been a true match — love at first sight. From the very beginning, the store’s promotion demonstrated strong performance, and after the website update, we reached a whole new level of growth.
Thanks to the in-depth UX/UI optimization, the website’s conversion rate has increased, while its performance remains stable even during peak traffic periods.
Together with the Adcore team, we continue to improve the platform every day — enhancing functionality, implementing new updates, and driving further growth in online sales.
JUL
Marketing team
MEDIS PE expresses its sincere gratitude to its partners, Adcore LLC, for their support in the placement of advertising materials.
We have been working with the company since 2021 and consistently receive reliable support across various advertising channels, including outdoor advertising, digital, TV, and radio. All campaigns are launched on time and placed exclusively in effective communication channels.
We recommend Adcore LLC as a reliable partner for advertising services in Ukraine.
MEDIS
Marketing team
FAHRENHEIT Manufacturing Company expresses its appreciation to Adcore LLC for the ongoing cooperation.
Over the past years, Adcore has proven itself as a reliable and responsible partner, consistently demonstrating a high standard of work.
Adcore’s approach is distinguished by its creativity in solving complex challenges, attention to detail, deep expertise in web development and design, media promotion, and advertising, as well as a respectful attitude toward its clients.
Based on our positive experience, we highly recommend Adcore LLC as a trustworthy partner that consistently fulfills its commitments and guarantees high-quality results.
FAHRENHEIT
FAHRENHEIT team
DIM GROUP began its collaboration with the digital agency Adcore in 2022, during the first year of the full-scale invasion of Ukraine, and we continue to work together to this day.
Adcore currently manages all of the company’s projects. I would like to highlight the high level of professionalism of their team, their deep involvement in each project, and their constant monitoring of both the quantity and quality of leads, as well as KPI performance. Their systematic analysis of advertising campaigns, fast launch processes, and in-depth creative analytics with expert recommendations allow us to consistently attract new clients.
For us, Adcore is no longer just a contractor — they have become a strategic digital partner.
DIM GROUP
Marketing Team

How we work

We do not chase event counts for their own sake. We measure what you actually act on when deciding budgets.

Questions first, events second

We start from the decisions you make every week. Events are built for those decisions, not the other way round.

Data is reconciled with the CRM

Analytics that does not match the sales team does not work. We resolve the gap before the report goes live, not after.

Simple reports beat elaborate ones

A dashboard people open weekly is worth more than a detailed system opened once a quarter.

Request a consultation or audit

Tell us about your task and we will suggest a solution and show how it adds up in numbers. The consultation is free, with no obligations.

Why analytics should come before advertising

Advertising without correct measurement spends the budget twice: first on impressions, then on guesswork about what worked. Google and Meta algorithms also learn from your data — if conversions are configured wrongly, they optimise toward the wrong goal.

The accounts stay yours

GA4, GTM and call tracking are registered to your company. Data history and configuration remain with you if our work together ends.

Every event is verified by hand

After configuration we walk through user journeys and reconcile the data. An automatic «seems to work» is not enough.

Documented, not kept in someone's head

The tracking plan and data flow diagram stay with you as a document. The next contractor will not need archaeology.

How we implement analytics

First we agree what counts as a result, then we touch the tags. Otherwise you end up with a pile of events nobody uses.

Measurement audit

We review what is installed, which goals exist and where the data diverges from reality. The output is a prioritised list of errors.

Tracking plan

We document which user actions are measured, what they are named and what counts as a conversion. The plan is approved before implementation.

Implementation and verification

We configure GTM, GA4 and the CRM handover, then test every event by hand. A mistake at this step poisons all statistics that follow.

Reporting and support

We build the dashboard and agree how often it is reviewed. After that we make sure site changes do not break the measurement.

Additional services

All competencies in-house — complex tasks solved quickly, without losing quality or time on communication between contractors.

Targeted and context advertising (PPC)

Google Ads, Meta Ads (Facebook та Instagram), Google Shopping, Telegram Ads, Tik Tok Ads

Web development

Websites, Landing page, E-commerce, APPS, PWA, Chatbots

SEO and SERM

ASO, GEO, Link building

Design and creativity

UX/UI, Advertising Creatives

Display Advertising

Youtube, Programmatic & Video, Banner Advertising

Website SEO for Google and AI Search

Tell us about your project

Frequently asked questions about web analytics

The questions that come up most often before we start.

How long does setup take?

Basic GA4 and GTM configuration usually takes one to two weeks. End-to-end analytics with a CRM depends on the system and its API, so we quote that timeline after the audit.

We already have GA4. Why audit it?

Having a counter does not mean the data is correct. The usual problems are goals on a button click instead of a form submission, duplicate events and missing internal traffic filters. The audit shows which numbers can be trusted.

Does anything on the site need changing?

Usually not: tags go through GTM. Code changes are needed for ecommerce tracking and server-side collection, and we agree the scope with your developers in advance.

Do you work with our CRM?

We work with systems that have an API or ready integrations. If the CRM is closed, we pass data through intermediate services and propose a solution after the audit.

What is end-to-end analytics in plain terms?

It is when an ad click and the deal value in the CRM share one identifier. You see not «where the enquiry came from» but «how much money the channel brought», net of rejections and refunds.

GA4 does not match the ad platform. Is that an error?

Some divergence is normal: platforms count sessions, attribution and conversion windows differently. A gap of more than a quarter is not normal — then we look for a technical cause.

Who owns the setup once the work is done?

You do. Accounts are registered to your company, you hold access from day one, and the tracking plan is handed over as a document.

Can we order just the dashboard?

You can, but we will check the data source first. A good report built on bad data only gets you to the wrong decision faster.

Web analytics, end-to-end reporting and dashboards

Web analytics: seeing which money actually works

Most advertising reports answer the question of how much was spent and leave out what came back. Web analytics closes that gap: on-site events are tied to deals in the CRM, so instead of clicks you see the cost of an enquiry and of a customer by channel. Adcore has been setting up measurement since 2014, with analysts in-house alongside the people running the campaigns.

GA4 and Google Tag Manager setup

We migrate or build an event structure from scratch: page views, button clicks, form submissions, calls, ecommerce. Tags live in GTM rather than in the site code, so later changes need no release.

End-to-end analytics

An enquiry reaches the CRM together with its source, campaign and keyword. The report shows not «100 leads» but how many became deals and for what value. It is the only way to compare channels with different deal cycles.

Call tracking

For niches where customers call rather than fill in a form. Dynamic numbers are substituted by source, calls are recorded and pulled into the same reporting as web enquiries.

Common gaps in measurement

These four turn up in almost every second project that comes to us.

What you see	What is actually happening
suspiciously many conversions	the goal fires on a button click, not on a successful form submission
most traffic sits in «direct»	lost UTM tags or redirects that strip parameters
advertising «is not working»	calls are not measured, and calls are where most enquiries come from
GA4 does not match the CRM	duplicate events from two counters, or no internal traffic filters

Dashboards instead of exports

We build the report in Looker Studio: channels, campaigns, cost per enquiry and per deal, trends over time. You hold the access and the data refreshes itself — no monthly requests to the agency for a spreadsheet.

Who needs this

businesses already spending on advertising that cannot state customer cost by channel;
online stores about to scale — without correct ecommerce tracking the algorithms learn from false data;
companies with long deal cycles, where the enquiry and the money are months apart;
anyone changing contractors who wants to be sure the numbers in the reports are real.

Who we have worked with

Agency clients include Hyundai, Heineken, Kärcher, CLAAS, Hilti, PepsiCo, Silpo and Materia Medica, along with residential developments and clinic networks. Cases are collected in the portfolio.