DOPOMOGA medical center
Medicine
dopomoga-plus.com/uk/ Dopomoga Medical Center had an existing website with strong organic traffic built up over years of SEO work. The challenge was that the site had become technically and visually outdated, yet any update risked losing hard-earned search positions. A full redesign was needed with surgical precision to preserve SEO results.
Task
Rebuild the medical center's website from the ground up while preserving accumulated organic traffic and search rankings. Update the design, codebase, and structure, implement current search engine requirements, and prepare the platform for further growth.
What was done
- Conducted a full audit of the existing site: URL structure, backlink profile, behavioral metrics.
- Designed a new architecture with page-by-page URL mapping from old to new via 301 redirects.
- Created a modern design tailored to the medical field and patient convenience.
- Built on WordPress without heavy plugins, prioritizing load speed.
- The SEO team supervised the migration of every page, preserving metadata and internal linking.
- Implemented Schema.org structured data for medical organizations and services.
- Optimized page content to meet current search algorithm requirements.
- Set up an analytics system with call and form submission tracking.
- Connected advertising tools to boost lead generation.
- Provided continuous technical support and SEO management post-launch.
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