Maison de Rive

UXUIDesignMarketingReal EstateWeb

Maison de Rive is a premium club-format cottage community by Sporuda Development Group: just 15 houses on the first line of the Dnipro River in Kozyn, with a private embankment and a boat pier, 15 minutes from Kyiv via the Stolychne Highway. A product with such an intimate offering doesn't need a large portal - it needs an elegant digital storefront that conveys the atmosphere of a gated riverside residence and opens a dialogue with a narrow but highly valuable audience. At the same time, the sales launch couldn't wait: the page had to appear quickly and start generating leads from day one.

Task

Develop a well-crafted landing page for a rapid sales launch: present all five house types, the master plan of the grounds, and the advantages of the club format in a way that matches the product's caliber and leads the visitor to an inquiry. Requirements: a restrained premium design free of visual noise, a clear structure, and CRM integration - when a project has only 15 lots, every inquiry is worth its weight in gold and must reach the sales team instantly.

What was done
  • Delivered the landing page on a tight timeline for the sales launch: from concept to production without compromising the quality of execution.
  • Created a premium minimalist design in natural tones: large-scale photography of the architecture and the river conveys the atmosphere of life on the Dnipro riverbank from the very first screen.
  • Presented five signature house types starting from 311 m²: floor plans, terraces, and land plots of 8-12 ares - the buyer immediately sees the difference between the options.
  • Added the master plan of the community: the position of each of the 15 houses, the embankment, and the pier within the gated grounds.
  • Unpacked the advantages of the club format in dedicated blocks: private river access, privacy, 24/7 security, and an intimate community of neighbors.
  • Designed the location block with distances to key points: Kyiv, the Stolychne Highway, and Kozyn's infrastructure.
  • Implemented inquiry and callback forms integrated with the developer's CRM: every request reaches a manager instantly, complete with all the details.
  • Integrated the project's social media and messengers: the audience for a product like this often starts the conversation wherever it's most comfortable for them.
Result

With the help of the digital agency Adcore, Sporuda Development Group received a digital storefront for its club community precisely in time for the sales launch. The landing page conveys the project's positioning - privacy, the river, the architecture - while working as a lead generation tool: a visitor from an ad reaches the inquiry form within a few screens. Thanks to the CRM integration, not a single request is lost and managers respond immediately - critically important for a project with only 15 lots, where every potential buyer deserves service on par with the product itself.

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