Ofit
Ofit is a women's activewear brand for pilates and yoga that prioritizes aesthetics and comfort. To launch online sales, the brand needed a store that reflects its philosophy through every element, from video-rich product cards to a seamless checkout experience.
Task
Build an online store on OkayCMS with Nova Poshta and LiqPay integration. Implement video content in product cards and on the homepage, ensure fast loading speeds, and provide intuitive catalog navigation.
What was done
- Designed a clean, minimalist layout that highlights the activewear brand's aesthetic.
- Built the online store on OkayCMS with full catalog and category configuration.
- Integrated a video player into product cards to showcase clothing in motion.
- Added video content to the homepage to immerse visitors in the brand atmosphere.
- Connected Nova Poshta module with automatic shipping cost calculation and branch selection.
- Configured LiqPay payments with instant order status confirmation.
- Performed speed optimization: image compression, caching, and resource minification.
- Created responsive layouts for correct display across all device types.
- Set up analytics to track buyer behavior and page performance.







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